The impact of Digital Marketing on Customer Relationships

Yes, with the help of Digital Marketing there is big impact on customer relationship.customer are aware now.To look at the use of digital channels in marketing from a customer relationship perspective offers several benefits to a marketer.customer can easily purchase Products according to their interest






We define digital marketing as marketing and interaction via digital channels— Internet, e-mail, mobile phones, digital TV, and so forth. Digital marketing includes communication (e.g., advertising, newsletters), service, and tools for customer managed communication and interaction (e.g., FAQs, games, etc). Both marketer and customer can initiate interaction. 






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